Digital Marketing Training Course
With IIHT Surat’s Digital Marketing Training in Surat and Top 10 Digital Marketing Courses in Surat you can improve business website ranking on Google and other Search Engines. Increase your global business reach through our expert trainers.
- 120 Days
- All Levels
- 83 Lessons
- 123 Students
- Overview
- Curriculum
- FAQs
- Reviews
Digital marketing course at the best Digital marketing training institute IIHT Surat.
Willing to know more about the Digital marketing training course at IIHT Surat? Please submit the inquiry form and download our Digital marketing course brochure. You can also contact us at 9825841886 or 9714483535.
What is Digital marketing?
Digital marketing is the process of promoting products or services using digital channels. Digital channels include the internet, social media, search engines, and mobile devices. It contains various strategies like
- Search engine optimization (SEO).
- Pay-per-click advertising (PPC).
- Content marketing.
- Social media marketing.
- Email marketing.
Using these strategies, digital marketers try to achieve specific goals for a business. Goals of marketing include lead generation, boosting sales, increasing reach, etc.,
However, to achieve a goal, the strategies might differ per business. Thus, marketers need to research new trends, and target audiences for each product.
It is the reason even elite marketers learn digital marketing tactics consistently.
What are the job opportunities and job roles For Digital marketers?
The demand for digital marketing services is rising today. Thus, there are many job opportunities for skilled digital marketers. Some of the most common job titles in digital marketing include:
- Digital Marketing Manager.
- SEO Specialist.
- Content Writer.
- Social Media Manager.
- Email Marketing Manager.
- PPC (Pay-Per-Click) Specialist.
- E-commerce Marketing Specialist.
- Digital Analytics Manager.
Listed are just a few among many job roles and opportunities for a digital marketer. However, each of these jobs requires in-depth knowledge and skills to work. And to get the best digital marketing training, you can always trust IIHT Surat.
Which industries are using Digital marketing?
Nowadays, we can hardly imagine any industry not using digital marketing. Today almost every potential consumer is using mobile and the internet. Thus, it is easy and cost-effective to target consumers through digital marketing. Although the list of industries using Digital marketing is endless, let us see a few of them.
Tech and IT firms:
Tech and IT firms use digital marketing to increase sales of their digital products. Also, digital marketing helps in generating leads for services like SAAS.
Hospitality and Tourism:
Digital marketing is a must for the travel industry today. It helps Travel and hospitality businesses to promote their destinations, hotels, and resorts. Also, we can show ads for tourism only to the target audience interested in them.
E-commerce:
While selling online, the preferable mode of marketing is also online. E-commerce helps to operate from a single location while selling at various locations. But to bring your business to customers in these far-away locations, you need digital marketing.
Healthcare:
Let’s suppose hospitals or governments bring new schemes for discounted operation. Now it is only beneficial to people if they come to know about it. But how? Here comes Digital marketing. Through digital marketing promotion, the required person can get this information.
Many other industries cannot think of a business without effective digital marketing.
Why is IIHT Surat best for digital marketing course training?
IIHT Surat is considered the best institute for digital marketing course in Surat. There are many reasons for this, so let us discuss a few. At IIHT Surat, we have certified and qualified trainers. Also, our trainers have real-world experience in applying digital marketing strategies.
The curriculum designed by IIHT is up-to-date and covers the latest digital marketing techniques. We teach students with a hands-on and practical first approach. Also, IIHT Surat offers flexible scheduling options to the student. We believe in quality over quantity. Thus, we try to keep the class size small and prices affordable. It also helps us to ensure individual attention and to maximize student learning.
We don’t stop here. Our institute also provides career guidance and placement assistance for students to help them find job opportunities. Student can submit their resume directly on our placement portal after completing the course.
Module 1 [WordPress Fundamentals]
What is WordPress & Why WordPress?
WordPress Technology
Influence of WordPress over Internet
Overview of Digital Marketing
WordPress Use Cases for Digital Marketing
Module 2 [WordPress Essential]
Kick Start with WordPress
Installing WordPress on Live Environment
Configuring WordPress
WordPress Pages and Post
WordPress Category and Tags
WordPress Themes
Module 3 [Digital Marketing]
Steps of Digital Marketing
Strategies for Digital Marketing
WordPress Plugins for Digital Marketing
Module 4 [SEO] SEO Fundamentals
Content Writing
Analysis of Keywords
Google Trends
Third Party Keyword Tools
Google Keyword Planner
Content in WordPress
Applying SEO
Checking SEO Score
Finding Suitable Keyword
Link building
Blogging
Finalizing SEO
Check for Content Readability
Applying Appropriate Changes
Managing Headings/Titles
Adding Meta Data
Module 5 [Weebly]
Introduction to Weebly Platform
Adding Products and Categories
SEO In Weebly
Module 6 [Search Console]
Site XML Overview
Robots.txt Overview
Various Site Registration Types
Registering on Search Console
Monitoring Search Console
Impression VS Click
Analyzing Query Search
URL Removal
URL Inspection
Module 7 [Graphics]
Understanding Graphics
Introduction to Canva and similar tools for Graphics Works
Creating Logo using Canva
Creating Social Media Posts
Creating Reels and Shorts
Creating Social Profile Photo
Creating Social Cover Images
Module 8 [Social Media]
Power of social media
Introduction to Facebook, X(Twitter), Instagram, Pinterest, LinkedIn, YouTube
Registering on Social Media
Social Marketing Strategies
Maintaining Social Media
Remarketing Concepts
Online Reputation Management
Module 9 [Email Marketing]
Overview of Email
Lead Generation
Lead Management
Campaign Management
Scheduling Concepts
Overview of Marketing Automation
Module 10 [PPC]
Overview of Ad-Marketing
Various Ad Marketing Strategies
Google AdWords & FD Ads
Google AdWords Campaign Management
Various Ad Types in Google AdWords
Keyword Management
Monitoring Performance
Module 11 [Google Analytics]
Monitoring Website Analytics
Google Page Analytics
Understanding Demographics
Monitoring All Campaigns
Overview of Other Third Party Tools
Which is the Best IT Training Institute in Surat?
IIHT Surat is the Best IT Training Institute in Surat. IIHT Surat has placed more than 100000 Students into Leading MNC's across India. IIHT Surat is one of the oldest and leading IT Training & Placement Company in Surat since 2007.
What is the use of Digital Marketing?
Digital Marketing is used for ranking site, video content, blogs or any digital media on search engines. It is used for lead generation and gaining more traffic and customers to site.
Do You Provide Free Digital Marketing Training?
IIHT Surat does provide Free Digital Marketing Training to talented students for Final Year Project. IIHT Surat has signed up under various schemes by the Governments. IIHT Surat has agreement with many placement companies who provides us funds to train students and then they hire them.
What are the Possible Job Roles I could get after Completing Digital Marketing Training Course from IIHT Surat?
Some of the Job Roles offered to you after Completing Digital Marketing Training Course from IIHT Surat are Social Media Manager, Blogger, SEO Expert and Google Adwords Specialist
Does IIHT Surat Provide Online Training?
Yes. IIHT Surat provides instructor led Online and Offline class room training. You can find out more about it by visiting IIHT Surat
Do You Offer Placements for Digital Marketing Training Course?
IIHT Surat has dedicated placement teams recruited from the best in the industry working round the clock in finding a suitable Placement Opportunity for our Students. With Tie Ups with Over 3000+ Companies across India, IIHT Surat also conducts regular JOB FAIRS for our current and pass out Students.
What are the Batch Timings for Digital Marketing Training Course?
IIHT Surat is one the largest and India's Oldest Training and Placement Company which Provides multiple options for Students. There are multiple batches for Digital Marketing Training Course. We offer Morning, Afternoon, Evening & Weekend Batches.
Where are the Training Centers of IIHT Surat?
IIHT Surat has two Centers. IIHT Head Office is located on Ring Road Surat and other branch is at Adajan.
Do You Offer Parking Facility at Your Place?
Parking is available on first serve basis. There are Street Parking and Paid Parking available at all our locations.